September 2013



Check out some Instagram shots from around the office this past week. Follow us on @Fossil to keep an eye on what we are up to!


Bag Spill: Paul Massey

We hope you enjoyed our first “bag spill” because we have a second one today! Design Director for our men’s leathers team, Paul Massey, is giving us a look inside the bag he carried on his European shopping trip. Paul’s bag pre-spill: a Leather Tote from a few seasons ago (similar), and the Vintage Archive…


D.I.Y. Project: On-the-Go Apple Pie

SHE’S CRAFTY! The leaves are starting to change, the air is getting crisp, and apple orchards are getting ripe for picking. This luxurious early fall weather won’t be here forever, so take advantage with a picnic or other outdoor activity that will get you in the fresh air! But don’t leave empty handed…take some on-the-go apple pies with you. Alana Jones-Mann has a delicious…


Spotlight On: Men’s Graphic Tees

Hey, wise guy, we have something for you. No really, if you’re a wise guy, a graphic enthusiast, or just good-humored you should take a look at our funny punny men’s graphic tees. We think they’re as amusing as they are eye-catching! (top row, left to right: 1, 2, 3 . bottom row, left to right: 1, 2, 3)


The Story Of: Graphic Fall Tins

We’ve told you the behind-the-scenes story of how our sketched fall tins came to be here, and today we are sharing the inspiration behind the other set of fall tins. Unlike the quad featuring hand-drawn artwork, the four tins you see here were designed by our talented graphic team to be clean-lined and bold. The inspiration for the…


Fresh Prints: Sketch Dot

Most Fossil fans know that we have a polka dot print almost every season—we love dots in all sizes and scales, so it’s only natural that they end up on our fabrics and appear on everything from separates to accessories! To keep things fresh, our textile designers work hard to differentiate one dotty print from another. This season they filled…



Check out some Instagram shots from around the office this past week. Follow us on @Fossil to keep an eye on what we are up to!


Fossil in Action

Did you know that Fossil watches like water? They won’t swim, but will happily float along if by accident or intent. You’ll see what we mean when you read today’s Fossil fan story! Penni Casper shared with us this story on May 3, 2013: “On my usual Lake Michigan beach walk I saw something floating on the bottom of…


D.I.Y. Project: Cheetah Bow

SHE’S CRAFTY! We expect nothing less than for Alana Jones-Mann to come up with fabulous D.I.Y. Projects each week—but this project in particular is spot on! As you’ve probably noticed, Fossil is crazy for cheetah print this season and we’ve applied the animal print across many of our accessories. Alana noticed that we missed an opportunity…


Spotlight On: Shop the Ad Campaign

If you like our new ad campaign images featuring outfits styled on model Saskia de Brauw, then you’ll love being able to shop the three essential looks here. Each ensemble features our favorite eclectic and cool pieces for the fall and holiday season.Don’t be afraid to mix and match separates and accessories to make your own campaign-worthy look!