Behind The Scenes

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Summer Reading List

April showers bring May flowers, and May flowers bring something wonderful—color! With the world blooming around us in an array of beautiful shades, we’re sharing a bright and bold reading list to inspire you to live a vibrant life.   PANTONE: The Twentieth Century in Color Leatrice Eiseman This PANTONE­approved reflection on the 20th century…

TBT: Blue Dials

Nothing says summer relaxation like the shimmering, faceted blues of a swimming pool. Even if you’re not soaking up the sun, the balmy shades of this season’s pool-inspired watches mean that summer(time) is just a glance at the wrist away. During a recent foray into our brand archives, we uncovered a throwback watch that echoes…

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Behind the Design: Land Racer

Our watch designers are always finding inspiration from eras past, and the Land Racer is no exception. Inspired by early female motor-sport pioneers, our new streamlined Land Racer is our first true ladies’ chronograph! It’s streamlined form and refined chronograph dial exude sport elegance. In an era where heroes were race pilots, jet jocks, and daredevils,…

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TBT: Retro Pilot

Throughout our 30 year history, Fossil has looked time and time again to the storied past of pioneering aviators. The freewheeling spirit of history’s first pilots served as inspiration for our decade-spanning Defender series, this season’s new Limited Edition Aeroflite P-51 Mustang (see Monday’s post), and many other timepieces along the way. But we undertook our first foray…

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April Reading List

  “Everything is design,” Paul Rand once remarked to a group of students. “Everything!”   This quote sums up the broad perspective of one of history’s most remarkable graphic designers. It’s also provided the title for Museum of the City of New York’s new retrospective on the artist, Everything is Design: The Work of Paul Rand,…

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fossil flat lay

Who doesn’t love a good bag spill shot or shot of things organized neatly? Our Australia stores sure do! They’re setting up platforms with spring product that’s perfect for taking flat lay shots. To add to the excitement, several snappers will win a Fossil style pack. Check out #fossilflatlay to see creative shots from Fossil fans. Want…

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better to give art

Here at Fossil we think it’s “Better to Give,” and Dallas, Texas-based artists Brad Oldham and Christy Coltrin agree. The creative duo dropped their dogs off at our office this week—literally—with a series of giant metal pups that are currently brightening our lobby. The best part? We don’t have to walk them! Find out more about…

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TBT: Heart Watch

In honor of Valentine’s Day and Throwback Thursday, we’ve pulled a watch from the archives that makes our hearts skip a beat. This two-tone watch from our 1999 F2 line features gold hearts offset by silver links, and we think the dainty size and classic Roman numeral dial make it even more romantic. It’s not…

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TBT: Mini Watch

There’s nothing more charming than wonderful things in miniature sizes. We were reminded of this when a recent archives dig turned up across a curiously small watch from our 1988 Fossil Pebble line. We love the etched bezel, the bright gold finish and the delicate tri-cord leather strap. But the best part, of course, is…

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Story of Bicycle Print

There’s nothing that says spring like a long bike ride—the warm sun on your face, blooming scenery all around, the air is fresh and the feeling is pure bliss. This experience is what inspired our graphic designers to sketch bicycle wheels as they began the process of creating art for this colorful season. It wasn’t…