Behind The Scenes


TBT: Riley

From the classic Riley to the sporty Cecile, we’re in love with this season’s chic boyfriend watches. But you know what they say— you never forget your first. So let’s throw it back to 2008, when we introduced our first line of oversized but feminine watches. This classic stainless steel chronograph watch, shown in the…


Instagram Contest

Have you heard about our latest contest? We’re asking fans to share their #OnTheOpenRoad adventures with us on Instagram for a chance to win a custom-made Fossil beach cruiser! Since it’s Throwback Thursday, take a look at a similar contest we ran way back in 1996. We asked contestants to send us a picture of themselves…


Behind the Scenes: Summer Shoot

As our summer collection hits stores, check out behind the scenes from our summer photo shoot! This season, we’re continuing with #ontheopenroad and loving laid-back pieces that you can mix and match. You’ll notice lots of indigos and blues that add a refreshing finish to our watches and accessories. Our model Sarah’s adorable pup Astrid…


TBT: Transistor Radio

What’s a road trip without some tunes? As Fossil celebrates 30 years of on-the-road vintage inspiration, we’d like you to meet our 2003 homage to the very first portable music player, the transistor radio. This gadget — the great-grandpa of your iPod® — revolutionized the way people enjoyed music from the 1950s into the 1970s….


TBT: Jazz Time Watch

As we celebrate all things California cool this spring, the sounds of West Coast jazz play in our heads—the laid-back vibe of improvised piano tune, the mellow rhythm of a free drum beat. For this Throwback Thursday, we pulled our first ode to this cool musical style. From 1993, meet the Limited Edition “Jazz Time”…


Fossil Presents: Foster The People & Rogue Wave

This season we’ve been #OnTheOpenRoad. Last Thursday we traveled to Austin, Texas, for our first-ever SXSW event featuring Foster The People and Rogue Wave! The invite-only concert was held at Coppertank Event Hall in Austin. We decided to give the building our own Fossil spin, painting the exterior with a few custom graphics and transforming…


The Story of: abbot squares

Artfully named as a nod to the unique Abbot Kinney Blvd in Los Angeles, this mid-century print injects vibrant color and energy into our spring collection. Our textile designers created Abbot Squares after they were inspired by a vintage blouse discovered at an estate sale. The spectrum of colors and waving texture evoke an ever-classic…


TBT: Motorcycles

When we saw this 2003 motorcycle desk clock in our archives, we had a flash-forward to our Spring photo shoot and knew we just had to share. How perfectly does this black-and-chrome timepiece echo the Open Road style of this season’s campaign? Clocks don’t come any cooler than this little easy rider! Check out our spring…


fossil alter ego: kaspar

When Kaspar Spurgeon Heinrici sets his mind to something, you’d better believe he’s going to achieve it. Besides creating iconic watch styles in his day job as the Design Development Manager of Fossil Women’s Watches, he spends his time honing his skills as an award-winning longboarder. The holder of the straight-line world record for the…


Happy Valentine’s Day!

Wishing you and your loved ones a charmed Valentine’s Day! (Shop all of the charms seen above here).